FinOps
Cloud strategy rarely survives the trip to engineering
FinOps gets stronger when it stops behaving like a reporting function and starts translating executive intent into operational reality. Cloud cost is not just an optimisation problem. It is a business decision about risk, reward, and which outcomes are worth paying for.
Big record labels and FinOps practitioners make the same mistake
A framework helps people think. A system helps people operate
A framework helps people think. A system helps people operate
FinOps has a framework, and that matters. But frameworks guide attention. A field matures when more people can start from the same core instead of rebuilding the practice each time.
Each new company still forces FinOps practitioners to begin again
Each new company still forces FinOps practitioners to begin again
We need more stability.
FinOps X day London 2026 - Keynote comments
My notes from the FinOps X day London 2026. In not particular order.